Sally is part of our Mobilisation team, helping to shape and execute our communications strategy and embedding our evidence-led approach to ending homelessness.

Her work focuses on translating research into accessible, engaging content and creating spaces where policymakers, practitioners and partners can connect and learn.

She leads our work on changing the narrative around homelessness, building and curating our online Images Bank, which provides more representative imagery of people experiencing homelessness.

Sally is particularly passionate about engaging diverse audiences and ensuring that evidence reaches the people who can use it to drive change. She is interested in how communications and storytelling can support better decision-making and challenge assumptions about homelessness.

She brings over a decade of communications experience that sits across digital strategy, public relations, content, events and thought leadership campaigns.